This large-scale nationally representative quantitative study, for the first time, helps provide an understanding on the different ways that sport can help drive societal change through the lens of the entire sports eco-system;
Government, Sports Bodies, Media, Teams, Athletes, Sponsors and Fans.
The results delivered an undeniable underpinning of the working hypothesis:
Sport is the sleeping giant of social change in Australia
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The Starting Line by No2ndPlace.
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